I build brands, teams, and
the systems that scale them.

CREATIVE DIRECTION | BRANDING STRATEGY | PROCESS DEVELOPMENT
By overhauling the creative team's processes at a high-growth marketing agency, I --

Cut deliverable times in half, reducing client churn from 17% to 6%.
While working for a nationally distributed craft distillery, I directed a top-to-bottom rebrand resulting in--

A 30% increase in sales the following year.
As Creative Director for Ncontracts, an enterprise SaaS company, I worked on campaigns with a --

7.85% CTR, and others that reduced ad spend by 83.3% ($12 CPC down to $2)
My position as Creative Operations Director allowed me to --

Co-manage up to 30 employees, completing dozens of client projects every month.
Case Studies
Unifying an enterprise SaaS brand across 19 products, 3 high-profile launches and 2 hectic aquisitions.
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From Fragmented Identity to Market Leader: A Strategic Brand Transformation
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How overhauling systems and processes carried a creative team through back-to-back months of 100% client growth.
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About James

• 14 years of creative industry and marketing experience.
• Current Director of Creative Marketing for Ncontracts, a high-growth    SaaS platform for banks and credit unions.
• Team leader, process developer and AI innovator.
• Oversaw the production of a nationally distributed spirits rebrand.
• Extensive experience in brand strategy, graphic design, copywriting.
• Photo and Video Expert.
• Storyteller and branding guide.
• When off the clock; two-time author, home cook, amateur yogi and    professional bookworm (34 books this year and counting).

Contact

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